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US Pet Market Trends and Opportunities 2021: Cat


Dublin, November 29, 2021 (GLOBE NEWSWIRE) – The report “US Pet Market Trends and Opportunities: Cats” has been added to ResearchAndMarkets.com offer.

As the second largest component of the U.S. pet industry by animal type, cats generally benefit from the same favorable trends that are driving the growth of the pet industry as a whole, including the pandemic phenomenon of pet spending / adoption and increased emphasis on health; the omnmarket strategy of marketers, service providers and retailers; and the growing role of the Internet in e-commerce and as an influencer for pet owners.

This report examines the product and service growth and development opportunities of the Cat Companion Animal Market, covering the four sectors of the US pet industry – pet food, non-food pet supplies. , veterinary sector and non-medical services.

Topics covered include product and service innovation, industry investments, technology, retail, and cat owner and cat owner demographics.

Main topics covered:

Market Snapshot

  • Big cats in the foreground
  • Family cats
  • Cats as personal health care
  • Chat opportunities are more highlighted
  • Cats in Numbers: Population Overview
  • This report vs. Other analyst estimates
  • Cat against. Dog ownership rates
  • Number of households with a cat
  • Number of pet cats
  • Trends by number of cats owned
  • Growth in the share of cat owners with older cats
  • Overweight cats with special needs
  • Cats by the numbers: spending in dollars
  • Cats represent 29% of sales in the pet market
  • Average expenditure per cat household and per cat
  • Cat Owner Demographics
  • 10-year growth demographics for cat owners

Pet food

  • An underserved community
  • New pet owners
  • E-commerce, Omnichannel / Omnimarket
  • Scientific and veterinary diets
  • Natural Segmentation
  • Fresh pet food
  • Small rides on Dtc Pet Food Wave
  • Wet pet food
  • Focus on cat treats
  • Natural, durable, cruelty-friendly and safe

Non-food pet supplies

  • Market Reset: Pandemic Era Spending, Health, Home
  • Pandemic factors
  • Health
  • Pet supplements
  • Medicines for pets
  • DIY pet care
  • Home
  • Momentum Cat Litter and Litter Box
  • “Back to normal”
  • Aged cats
  • Technology products ride the pandemic wave
  • Subscription boxes
  • Putting (and keeping) the spotlight on cats

Veterinary sector

  • Target cat owners
  • Compete in an omniparket context
  • Target Generation Y / Generation Z
  • Target new pet owners
  • Affordability and veterinary care options
  • The top priority for clients is preventative health care, not costs

Non-medical services for pets

  • Cats an underserved market segment
  • Low household utilization rates
  • Opportunities
  • The pandemic presents new possibilities for feline advancement
  • Pet insurance
  • Animal care
  • Well-off households
  • Membership / subscription programs

For more information on this report, visit https://www.researchandmarkets.com/r/z90ifu

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